Brand Positioning and Identity

We created a brand identity that conveys the nature of the product and positions HiveSpot as an innovative and user friendly partner that pilots can rely on. The identity captures HiveSpot’s core service - a charging unit and communication network for vertical flight pilots. From the logo mark to the typography and colours used, each design decision was chosen to align with HiveSpot’s offer of an affordable, reliable and safe aircraft charging solution.

Brand Guidelines

We developed HiveSpot’s brand guidelines to outline how to use the logo, typography, colours and imagery. This ensures that the brand is always presented consistently and professionally across all platforms and customer touch points.