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E + I Engineering

Strategy for leaders in electrical power distribution

E+I Engineering is a global leader within the electrical switchgear and power distribution industries, with manufacturing facilities in Ireland, USA and UAE. E+I Engineering boast a varied portfolio of successfully delivered power distribution projects including data centre solutions for various multinational technology companies.

Inbound Marketing

We created an Inbound strategy that would generate qualified leads who are interested directly in E+I's products and services. As E+I Engineering are thought leaders and innovators within their industry, we needed to promote these innovations to their customer base using SEO, high-level content and information streams to engage and educate E+I's audience.

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Aligned have been instrumental in optimizing our sales process by integrating a new CRM to our systems whilst managing our inbound process through Hubspot, helping us build a qualified lead pipeline for each of the industries we target. Their Design and Web capabilities are the best and most punctual that we have used to produce high-quality marketing collateral that matches our specific needs.

Helen Canny
Business Development Manager

Design Support

With a worldwide customer base, E+I require brand and design support to match their ambitious marketing plans. We have created high level marketing designs across both online and offline platforms. This includes technical product brochures, trade show designs, web design, adverts and animation.

Digital Development

We have provided ongoing digital and web support for E+I. We use analytics to constantly improve their website, ensuring that information is easy to access and download. We have also produced touch screen applications for E+I worldwide trade shows, whilst also integrating their new and highly innovative BIM section to the website; which is a majorly important platform for their customers.

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